ColorWay stand became one of the most popular at Photokina 2014
25 September 2014
Photokina 2014 exhibition held from 16 to 21 September in Cologne. This major international event, which is held regularly each 2 years. Photokina inherently unique event, it is attended by companies representing products related to photography and image transfer, starting from the camera, lenses, tripods and video recording equipment, and ending by equipment for the application of images on the covers, fabric, souvenirs, photo frames, photo albums.
The printer manufacturers stands was demonstrated print, including large format. Also they provided printing materials and supplies.
This year was held 33th Photokina. It was attended by 1,074 companies from 51 countries. A number of visitors, according to estimates of the organizers, is about 185 000 people from more than 160 countries.
ColorWay brand come out at Photokina 2014 as a provider of professional solutions in printing consumables for printers and cleaning kits.
It’s pleasure to note that the ColorWay products enjoyed great popularity. European consumers focus their attention on health, hygiene and greener products. Also is a trend to away from the cheap napkins in the box on the principle “cheap and cheerful”.
Today, the buyer wants to pay more for a quality product with additional and useful functions. Therefore, ColorWay cleaners Premium series:
- An antibacterial cleaning fluid,
- Function of the dry cleaning lenses and lens (CW-7798 set)
- Features stands for gadgets and others,
- Aroused great interest in the event and enjoyed popularity.
It should say on the integrated solution for inkjet printing from ColorWay. Ukrainian user is difficult to surprise the wide printing capabilities using CISS and RCS. For a European user is novetly cheap and high quality printing at home, using alternative supplies. And the main thing - is increased volume of printing.
Such conventional types of ColorWay paper as glossy, semigloss and premium-glossy showed a high level of print quality, color accuracy and resistance to fading compared to other manufacturers.
In addition to bright and beautiful image, any user is interested in the durability of the image.
Lightfast UV resistant ink allows extending the life of the photos in several times over conventional ink. They are characterized by high light and water resistant, wide color gamut, great clarity produced prints and are fully compatible with the original ink.